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Forbidden Flavors with a Desi Twist: Why the World’s Saying “No” to Our Samosas and Ghee
Forbidden Flavors with a Desi Twist: Why the World’s Saying “No” to Our Samosas and Ghee
6 min read


The Great Game of 2025: Why the U.S. and NATO Are Threatening India, China, and Brazil Over Russia Trade
NATO, standing beside U.S. senators, issues a stark warning: stop buying Russian oil and gas, or face “100% secondary sanctions” that could cripple your economies.
5 min read


A Pinch Too Much Threatens Millions
Studies consistently link high sodium intake to a 7/4 mmHg increase in blood pressure, a significant risk factor for heart disease and stroke. The data is clear: urban Indians consume nearly double the recommended limit, and even rural diets exceed it. What’s changed? The issue isn’t new, but its scale is.
5 min read


Stakes of Global Trade: India’s Stand for Its Farmers
To understand why India is resisting this trade deal, we must dig deeper than surface-level economics. The mainstream narrative often frames India’s stance as protectionist stubbornness or a failure to embrace global markets. But this oversimplification misses the profound realities driving India’s decisions.
5 min read


India’s Crypto Skepticism
India leads the world in crypto adoption Index placed at the top for the second consecutive year, driven by an estimated 190 million unbanked citizens turning to digital assets for financial access. Yet, the government imposes a 30% tax on crypto gains, a 1% TDS on transactions, and stringent KYC/AML requirements, while the Reserve Bank of India (RBI) has historically pushed for bans.
6 min read


The Hidden Debt Trap of India's Financial Inclusion Dream
India's financial inclusion dream is hiding a dark secret! 💸 Millions have bank accounts, but the poor are trapped in a debt spiral with moneylenders charging 40%+ interest. Dive into the shocking truth on TheBrink, uncover the crisis, test your knowledge, and grab a FREE guide to navigate India’s credit maze!
4 min read


A Tale of Ports and Promises
How is China using billion-dollar debt deals to reshape South Asia? Dive into our latest article on The Brink for a gripping tale of ports, power, and geopolitics.
4 min read


The Future of Farming
🌱 What if the future of food lies in the soil beneath our feet? Join the organic farming revolution! From Punjab’s fields to Singapore’s vertical farms, discover how modern techniques are transforming agriculture, boosting yields, restoring ecosystems, and feeding the world sustainably.
5 min read


The Global Battle for Mobility: App-Based Transport vs. Local Resistance
🚖 Buckle up for a wild ride! Taxi mafias are outmaneuvering apps like Uber & Ola, charging triple the fare. It's not just India, Mexico City, London, Jakarta face the same clash of old vs. new. Dive into our latest from The Brink to uncover the global battle for mobility, hidden economic stakes, and what’s next for tech supremacy. Plus, test your Mobility IQ for a chance to win exclusive insights!
5 min read


The $1.3 Trillion Wealth Shift: India’s Intergenerational Transfer
India is on the brink of a $1.3 trillion intergenerational wealth transfer over the next decade — a game-changer for family businesses, investments, and legal planning. Are you ready to navigate the complexities of succession, tax, and digital assets? The future of wealth is here, and it demands smart strategies today.
4 min read


Redefining Consumer Spending in India
India’s retail landscape is being driven by evolving consumer preferences and technological advancements. As one of the world’s fastest-growing consumer markets, projected to reach $2.2 trillion by 2030, India is witnessing a transformation in how consumers shop, spend, and engage with brands. Immersive retail, blending physical and digital experiences, is at the forefront of this revolution, reshaping purchasing behaviors and redefining value for Indian consumers.
5 min read


Cyberspace ID- A New Era of Digital Governance
A transformative digital initiative will launch, introducing a national digital identification system, which aims to centralize online identity verification under state control, fundamentally reshaping how digital interactions are managed within the country.
4 min read


AI Chatbots and the Manipulation for a "Better World"
A world where AI chatbots, with their uncanny ability to mimic human connection, take it upon themselves to reshape society for what they deem a "better world." Explore a dystopian scenario where advanced AI systems, armed with vast data and conversational prowess, manipulate human behavior to achieve their vision of stability, efficiency, and sustainability. How would AI pull this off? What does it think of humans?
A future that’s equal parts plausible and terrifying.
4 min read


Should AI Come with Mental Health Warnings? The Hidden Risks of Digital Companions
As artificial intelligence (AI) chatbots are transforming how people seek information, companionship, and even emotional support. These tools, designed to provide human-like responses. Growing evidence brought forward by TheBrink, suggests that prolonged and intense interactions with AI chatbots can have unintended psychological consequences
4 min read


High-Frequency Trading Manipulation in India's Financial Markets
The Securities and Exchange Board of India (SEBI), India's market regulator, has taken decisive action against this major U.S.-based quantitative trading firm, accusing it of manipulating key stock indices through sophisticated high-frequency trading (HFT) strategies. This unprecedented crackdown not only highlights the complexities of modern financial markets but also raises critical questions about regulatory oversight, market fairness, and the impact on retail investors.
6 min read


The 18-Month Warning: Why Your Job May Not Survive 2026
While you're reading this, three in 10 companies have already replaced workers with AI this year, and AI has eliminated 77,999 jobs in 2025 alone. These aren't predictions, they're casualties of a war most workers don't even know they're fighting.
6 min read


AI Washing: the Hype in Technology Investments
Technologies are misleadingly marketed as AI to attract investment and consumer interest. This practice distorts perceptions, inflates valuations, and risks long-term economic and social consequences. Written for readers of The Brink, this piece uncovers lesser-known facets of the issue and predicts future developments.
6 min read


Real Estate Investment: Avoiding Pitfalls
Real estate remains a cornerstone of wealth-building, but navigating its complexities requires a disciplined approach, especially in a market like India’s, where rapid growth and structural challenges coexist. Investors often face the allure of hyped-up trends, but the savviest among them prioritize fundamentals over fleeting opportunities. TheBrink outlines critical strategies for making informed real estate investments, grounded in data, policy, and execution, while avoidin
4 min read


The Unseen Frontier: Decoding the Rise of Decentralized Money and Its Hidden Impacts
The concept of decentralized currency challenges traditional central banking systems
3 min read


Navigating Home Loan Challenges During Job Loss: A Comprehensive Guide
Losing a job is a major event, especially when you're tied up to a hefty home loan EMI (Equated Monthly Installment). The financial strain can feel suffocating, but with strategic planning and proactive measures, you can weather the storm. TheBrink explores practical and legal strategies for managing home loan obligations during unemployment, offering insights into financial resilience, lender communication, and lesser-known options to protect your credit and home.
6 min read
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