By 2030, 300 million people could be exposed to deadly heatwaves, with 600 million facing reduced quality of life. The Indo-Gangetic plains and southeastern coast are at highest risk. Food security hangs in the balance, with wheat yields in Punjab already down 20% due to early heatwaves. Power grids, strained by air-conditioning demands, risk more blackouts, hitting hospitals and schools hardest.

A wave of innovative startups, focused on natural products, clean water, sustainable agriculture, and climate resilience, has emerged to empower the middle-class(largest portion of consumers) with healthier, greener, and more affordable options. These ventures promise to disrupt industries by prioritizing people and the planet over profit. There is a disturbing trend unfolding: many of these startups are collapsing, often under mysterious circumstances.