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India’s Urban Middle Class: The True Financial Picture Unveiled
Recent discussions, like a certain viral piece floating around, have stirred debate by suggesting a ₹70 lakh annual salary in India’s metro cities barely sustains a middle-class lifestyle. For TheBrink’s readers, we cut through the noise with a data-driven exposé, revealing the real financial dynamics of urban India’s high earners. 
Jun 204 min read


Leaked from the Future: Hidden Money Traps the Middle Class Must Avoid in 2026
By 2026, AI-powered shopping algorithms will have evolved into predatory precision tools, exploiting psychological vulnerabilities to drive impulsive purchases. E-commerce platforms, armed with neural network-driven recommendation engines, will analyze your browsing history, emotional triggers, and even biometric data (like heart rate from wearables) to nudge you toward purchases you don’t need. 
Jun 124 min read


New Rules of Wealth: Where Smart Money Is Headed for the Next Five Years
The Shifting Global Economic Landscape
The next few years will be shaped by several macro-level forces: unsustainable debt cycles in major economies, fluctuating interest rates, and a transition from a bipolar to a multipolar geopolitical order. 
May 165 min read
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